106. Be Bold in Design and Life: Raili Clasen
interview by Nada Jones
Former fashion executive and current interior designer Raili Clasen is known for her eclectic California style. After a successful career with Quiksilver and Paul Frank, Clasen co-founded the trendy housewares brand Alice Supply Co. Her transition into the interior design business was seamless and catapulted by the press around her first home project. Today, her company, Raili CA Design, is a full-service interior design firm specializing in new construction, complete remodels, and the occasional cool vintage cottage renovation.
In this episode, Nada sits down with Raili to talk about becoming an interior designer in her late 40s and an author at 60. Raili shares her sales background in the surf world and recalls being constantly drawn to the creatives in that field, sparking her love of design. She discusses how the PR success of her popular home and tools product line opened the door to her first interior design project. Now, at age 60, Raili leads a business with a boldness and confidence she never had in her earlier years. She encourages all of us to pursue our dreams, no matter our age—plus, she throws some of her top design tips into the mix.
Listen on Apple Podcast | Spotify | Stitcher | Google Podcast | Or right here!
Check out Raili’s website and book Surf Style at Home. She is currently reading The Women by Kristin Hannah. Follow on Instagram: @railiclasen
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