27. When People Say “No” There’s a Better “Yes” Waiting for You: Trae Bodge

September 14, 2022 | interview by Nada Jones

After 15 years as co-founder of the cult cosmetic brand Three Custom Color Specialists, Trae Bodge felt like she hit a wall. She decided it was time to branch out. Her search for a corporate spot in her industry yielded nothing so she turned her attention to writing freelance. Discovering her love for sharing budget-friendly living ideas landed her a job at RetailMeNot, eventually becoming their spokesperson. A layoff prompted another search for what was next, she took matters into her own hands and launched her career as a smart-shopping expert.

Today Trae is an accomplished lifestyle journalist and TV commentator specializing in smart shopping, personal finance, and retail for over a decade. She has appeared on TV over 1,000 times; including Today Show, GMA3, NBC Nightly News, Inside Edition, and network affiliates nationwide. She is a frequent speaker at conferences, on podcasts and IG Lives, addressing such topics as media relations, entrepreneurship, and how to navigate the media landscape as an on-air talent and expert source. She has co-founded the media coaching firm, One Take, sharing her career expertise with others.

In this episode, Nada sits down with Trae to discuss how not being a fit for one industry led to finding the perfect fit for her. Trae opens up about how difficult it was for her to find what was next, and the value of a Whisper Network. She credits her success to her tenacity, hard work, and living her brand. She also emphatically states that entrepreneurship is not for everyone.

Trae leaves us a free tip suggesting the easiest way to save money is with a browser extension from a coupon site like CouponCabin, Slickdeals, Rakuten, or Honey.

 

Listen on Apple Podcast | Spotify | Stitcher | Google Podcast | Or right here!

 
 

Check out Trae’s website. If you are interested in receiving media coaching from Trae, check out One Take. And follow on Instagram: @truetrae @onetakemediacoaching

Please follow us at @thisislibertyroad on Instagram--that's where we hang out the most. And please rate and review us —it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures.

 
 

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28. How A Gap in the Market and 7 Core Values Launched a Sustainable Solution: Amy and Melissa Segal

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26. Creating a Life of Adventure fueled by Curiosity: Heidi Zumbrun